The comprehensive guide to platform design and execution

- Learn from Sangeet Paul Choudary, the best-selling co-author of Platform Revolution and 3x HBR top 10 Must-Reads.
- Based on actual workshop content, delivered at 35 of the Fortune 500 firms and many other global clients.

Your one-stop guide to platform strategy

Detailed modules dedicated to startups and enterprises

Exclusive workshop access

Access Sangeet Paul Choudary’s executive workshop curriculum, through lifetime access to 100+ training videos, and other bonus material.

Go beyond the book

Learn about control points, platform managerial dilemmas, and other practical topics not covered in Platform Revolution and Platform Scale

Workshop frameworks

Get access to practical frameworks to solve chicken and egg problems, develop network effects, and identify control points.

Certification

Get certified by the global authority on platform business models. Our certifications are used by the Fortune 500 as well as global universities.

Detailed case studies

Understand practical application at enterprises and start-ups, through detailed case studies of Schibsted, GE, Walgreens, and many others.

Platform literacy

Onboard your entire team on a common platform language and an integrated set of design tools and strategic decision frameworks.

...based on our best-selling books and top-ranked HBR articles

Learn from a globally-recognized expert on platforms

SANGEET PAUL CHOUDARY

Sangeet Paul Choudary is the best-selling author of Platform Revolution and Platform Scale and his work on platforms has been selected by Harvard Business Review as one of the top 10 business ideas for 2017.

Since 2012, Sangeet has led executive education and strategy worshops at enterprises around the world, including 35 of the Fortune 500. He has also engaged extensively with startups helping them unlcok growth with their platform businesses. Now, for the first time, you can access all these workshop materials through the Platform Playbook.

Sangeet has also served as the co-chair of the MIT Platform Summit and is a member of the WEF's Global Future Council on Platforms. He is a World Economic Forum Young Global Leader and is ranked among the top 30 emerging thinkers globally by Thinkers50.

Accolades and Recognition

"A global thought leader on the platform business model"

- Forbes Magazine

"A leading expert on the so-called platform economy"

- United Nations (WIPO)

"A top global thinker"

- HuffingtonPost

"A modern day evangelist of two-sided markets...Choudary’s teachings and thought leadership on the subject are some of the best."

- CIO.com

Here's what you'll learn

Launch, scaling, monetization, control points, and more...

Strategy for incumbents

Learn how traditional firms like Schibsted and Walgreens implement platform strategy and org transformation.

Partnership frameworks

Master the art of setting up partnerships with platforms to mitigate competitive threats.

Launch strategy

Apply practical frameworks to solve chicken and egg problems, with case studies of both enterprises and startups.

Control points

Study the control points of successful platforms and apply our framework to identify your control points.

Industry transformation

Understand how platforms transform of industry value chains, through detailed case studies of multiple industries.

Why platforms fail

Understand platform failure, with case studies of Android, Johnson Controls, GE, and others.

This is for you if you are…

A corporate innovation leader or manager

A product or corporate strategist at a large Global 2000 firm

A product owner, manager, or developer

A start-up founder building platforms and marketplaces

A business leader exploring platforms

A venture investor investing in platforms and marketplaces

An entrepreneur just getting started

Someone who wants to understand strategy and execution of platform businesses

Get lifetime access to the leading resource on platform strategy

Basic

USD 49


  • Introduction to platform strategy
  • Strategy overview - 4 key priorities
  • Opening lessons for select modules
  • Lifetime access
  • Discounted upgrade to other courses

Startup

USD 699

Everything in Basic, Plus:

  • Practical tools for platform launch
  • Overview of scaling strategies
  • Deep-dive on monetization models
  • Lifetime access to content updates
  • Certification on platform strategy

Enterprise

USD 1699

Everything in Startup, Plus:

  • Case studies of traditional enterprises
  • In-depth coverage of control points
  • How to partner with platforms
  • Discounted access to live coaching
  • Exclusive access to live Q&A webinars

Risk-free with our 7-day payment back guarantee. Conditions apply.*

Want to purchase multiple licenses for your company?

Get in touch

to get a group discount

Are you a not-for-profit, pre-funding startup, or student?

Get in touch

to get a discounted price

LEARN MORE ABOUT
LICENSING THE PROGRAM
FOR YOUR COMPANY

Get started now

FAQ

How many hours is the course content?

Lorem Ipsum is simply dummy text of the printing and typesetting industry. Lorem Ipsum has been the industry's standard dummy text ever since the 1500s

How long will I have access to the course content?

Lorem Ipsum is simply dummy text of the printing and typesetting industry. Lorem Ipsum has been the industry's standard dummy text ever since the 1500s

What is the difference between the Base, Enterprise and Startup Course?

Lorem Ipsum is simply dummy text of the printing and typesetting industry. Lorem Ipsum has been the industry's standard dummy text ever since the 1500s

Can I view a demo for the Course?

Lorem Ipsum is simply dummy text of the printing and typesetting industry. Lorem Ipsum has been the industry's standard dummy text ever since the 1500s

Is the Course presented 100% by Sangeet Paul Choudary?

Lorem Ipsum is simply dummy text of the printing and typesetting industry. Lorem Ipsum has been the industry's standard dummy text ever since the 1500s

How can I engage with you beyond the Course?

Lorem Ipsum is simply dummy text of the printing and typesetting industry. Lorem Ipsum has been the industry's standard dummy text ever since the 1500s

Will I receive certification at the end of the Course?

Lorem Ipsum is simply dummy text of the printing and typesetting industry. Lorem Ipsum has been the industry's standard dummy text ever since the 1500s

CORPORATE LICENSING
Get enterprise access to the full platform playbook

ENTERPRISE-WIDE IMPACT

Enable role-based learning across your enterprise.

DETAILED MODULES

Access the full course, including industry-specific modules.

LIVE INTERACTIONS

Get access to regular live interactions with the author.

Win with the platform business model

The Platform Playbook is the most comprehensive learning program on platform strategy. The course is based on the best-selling book Platform Revolution, and years of research in partnership with leading academic institutions like MIT and INSEAD.

The course modules are modelled on the executive workshops and briefings delivered to 800+ clients globally over the past decade. Industry-specific modules apply the concepts to practical implementation and decisions in specific industries.

LEARN MORE ABOUT
LICENSING THE PROGRAM
FOR YOUR COMPANY

Get started now